4X color-safe hydration and +90% vibrancy instantly vs. untreated hair.
Live in vibrant color with amplified vibrance and shine that enhances the look of color-treated hair.
Formulated with our PRO ColorShield technology, this pigment-preserving shampoo, free of sulfate cleansers, protects hair color from fading. Plus, it helps smoothe + seal the cuticle for luminous, locked-in color.
Gentle shampoo boosts vibrance and protects color from fading.
Love your color? Lock it in. Our powerhouse protective leave in, the lightweight choice for fine to medium hair, imparts instant moisture and color vibrancy that lasts. Formulated with our PRO ColorShield, this pigment-preserving sealer fends off color-fading and smoothes + seals the cuticle for luminous, locked-in color. Plus, it helps prevent split ends, reduces frizz, and protects from heat.
Love your color? Lock it in. Our powerhouse protective leave in, richly formulated for medium to thick hair, imparts instant moisture and color vibrancy that lasts. Formulated with our PRO ColorShield, this pigment-preserving sealer fends off color-fading and smoothes + seals the cuticle for luminous, locked-in color. Plus, it helps prevent split ends, reduces frizz, and protects from heat.
This multitasking leave-in treatment is our #1 best seller. Versus untreated hair it:
• Instantly delivers 86% more hydration • Instantly cuts frizz by 50% (all day, even in extreme humidity)
Plus, it protects from heat tools up to 450°F/232°C, has UV Filters to help protect hair against the drying effects of the sun, helps protect color from fading for up to 16 washes, detangles to help protect against breakage, smoothes, softens, and adds shine. Now that’s a real multitasker.
Multitasking leave-in treatment delivers 86% more hydration + instantly cuts frizz by 50% vs. untreated hair.
Set your tone. This purple shampoo gently yet effectively cleanses, and when paired with Illuminated Blonde Conditioner, helps illuminate blonde hair by neutralizing brassy tones. It also hydrates, reduces frizz, and conditions for moisturized strands. Free of sulfate cleansers.
Gentle purple cleanser to neutralize brass and enhance tone
The cool way to condition. This hydrating purple conditioner helps illuminate blonde hues by neutralizing brass and enhancing tone. It also levels up moisture to leave hair soft and detangled while reducing frizz. Use with Illuminated Blonde Shampoo for a full wash day routine.
Hydrating purple conditioner to neutralize brass and enhance tone
Hey, cool blonde. Illuminate your hue by neutralizing brass with this leave in purple toning spray. This lightweight formula helps enhance your tone, while adding hydration, reducing frizz, and smoothing your cuticle for soft, healthier-looking hair. It also provides heat protection up to 232°C.
Tone enhancing purple leave in treatment to neutralize brassiness